Saturday, September 21, 2013

Josh Adams - A Prolific Platform: Marketing Yourself and Your Work

Josh Adams, together with his wife Tracey, runs Adams Literary, a boutique literary agency exclusively dedicated to the children's and YA markets. Before becoming a literary agent, Josh worked in marketing and brand strategy.

Josh's ABCs to Marketing are:

AUDIENCE – Know who your audience is. Who are you trying to communicate to?
BRAND IMAGE – The Core idea that you are trying to convey to your audience.
COMMUNICATION – Communicating your brand image through various ways to your audience.

Learn more about Adams Literary at their website here. Follow them on twitter at @adamsLiterary.

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